Brand Identity + Design
Helping thoughtful people bring their biggest visions to life with branding from the inside out.
Your brand is SO MUCH more than what's on the surface.
You didn't build your business because you just wanted to have a pretty logo...
You had an idea, a vision, something you wanted to change about the world. There's SO MUCH POWER inside of that and it comes from inside of you!
But how much of that inside actually comes through the surface?
Your brand is more than what people see. It's what your business stands for, the heartbeat of the work, and the expression of why you care, so other people know why they should care too.
It's a moment of connection that happens between the human beings inside of the business and the human beings (with hearts and minds and worries) on the other end of the buying decision.
If you get it right, that moment can become a lifetime of loyalty between the consumer and your brand, but 'getting it right' takes balancing what's on the surface with all the juicy, emotional goodness that happens on the inside. THAT is why I build brands from the inside out.
TESTIMONIAL
"Thank you SO much for all your hard work AND enthusiasm on my part. I am tearing up with gratitude. I am so blessed to have had you pop up in my life. I know this is really going to launch me into the big business of helping people."
Alyssa U.
Holistic Boundaries Coach
I'm Meg Joyce, founder of inKind Design.
I create brand identities from the inside out, helping business owners connect the dots between who they are, what they do, and how they show up in the world.
We start with what's underneath the surface: the meaning, the message, the stuff that makes your business YOURS. Then we bring it to life through design that feels right, makes sense, and gives people a reason to connect with you.
It's where I serve up juicy insight about brands you know and love (or love to hate) so YOU can learn from their example.
In On Brands with Meg Joyce, I take a closer look at the brands we all know, the choices they make, and the little things that make a BIG difference. I share what I notice, what I think brands get right (or wrong), and what you can take away for your own business.
Connect with me on LinkedIn!
The Bigger Picture
Branding doesn’t change the world. People change the world.
And every time I help someone trust themselves enough to build something meaningful, they create ripple effects that reach clients, communities, families, teams, and future generations.